A KONZEPT is not just about what you see, but about what lies behind it.

‘A’ marks the beginning, the first sketch. ‘KONZEPT’ (German, noun, meaning concept, idea, design) points to the visions, research, and processes behind collections. We curate not only what designers create but also the knowledge that shapes it — from lookbooks and prototypes to archives, interviews, and cultural references. For our community this means access to fashion and to the ideas that define it.