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A KONZEPT, fashion and niche fragrance

New in FashionHeliot Emil · Carhartt WIP · ERLDiscover the collection New in FragranceWidian · Clive Christian · Pantheon RomaDiscover the collection

New in fashion

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From the lookbook

Fashion house of the week

108 products

POST ARCHIVE FACTION (PAF)

Post Archive Faction (PAF) challenges the norms of contemporary fashion with an experimental approach to design.

Rooted in South Korea’s dynamic creative scene, the brand merges deconstruction with technical precision, shaping garments that redefine form and function. Each collection explores the intersection of digital and physical realities, transforming clothing into a narrative-driven medium.

Everything from POST ARCHIVE FACTION (PAF)

New in fragrance

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Perfume house of the week

Since 2018 · 34 products

Epico

Epicò is an Italian perfume house from Bologna, founded in 2018 by the artist Federico Gucciardi, who studied the arts and spent many years working for leading Italian beauty companies.

He describes his creations as “olfactory poems”: every fragrance begins with a story he writes by hand, which is then translated into scent together with master artisans and carefully sourced raw materials. The house offers Eau de Parfum, including Almanera, Eremo and Don't Call Me Oud, alongside fragrances for the home such as room sprays.

Everything from Epico

Find a similar scent

Start from a perfume you know. See which fragrances at A KONZEPT share its notes.

From the journal

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Extraits de Parfum

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Brands in focus

Designers A to Z

Designers A to Z

52 brands

Archive
Past seasons, reduced.
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  • Post Archive Faction Technical Pants - POST ARCHIVE FACTION (PAF) Post Archive Faction Technical Pants - POST ARCHIVE FACTION (PAF)

    POST ARCHIVE FACTION (PAF)

    Technical Pants

    Sale -55% RRP €430,00 From €190,00
    MXL
  • Rhude Classique Crewneck - Rhude Rhude Classique Crewneck - Rhude

    Rhude

    Classique Crewneck

    Sale -55% RRP €450,00 From €199,00
    LXL
  • KidSuper Studios Stamp Tee - KidSuper Studios KidSuper Studios Stamp Tee - KidSuper Studios

    KidSuper Studios

    Stamp Tee

    Sale -66% RRP €74,00 From €25,00
    M
  • Maison MIHARA YASUHIRO Baker 26 T-Shirt - Maison MIHARA YASUHIRO Maison MIHARA YASUHIRO Baker 26 T-Shirt - Maison MIHARA YASUHIRO

    Maison MIHARA YASUHIRO

    Baker 26 T-Shirt

    Sale -59% RRP €220,00 From €90,00
    48
  • Heliot Emil Overlo T-Shirt - Heliot Emil Heliot Emil Overlo T-Shirt - Heliot Emil

    Heliot Emil

    Overlo T-Shirt

    Sale -72% RRP €220,00 From €60,00
    L
  • A - COLD - WALL Logotype Cap Onyx - A - COLD - WALL A - COLD - WALL Logotype Cap Onyx - A - COLD - WALL

    A-COLD-WALL

    Logotype Cap Onyx

    Sale -64% RRP €113,00 €40,00
  • ERL Striped Crewneck Sweater Knit - ERL ERL Striped Crewneck Sweater Knit - ERL

    ERL

    Striped Crewneck Sweater Knit

    Sale -67% RRP €780,00 From €250,00
    M
  • MISBHV Monogram Ocean Washed Denim Shorts - MISBHV MISBHV Monogram Ocean Washed Denim Shorts - MISBHV

    MISBHV

    Monogram Ocean Washed Denim Shorts

    Sale -64% RRP €270,00 From €95,00
    34
  • And Wander Mix Boa Vest - and wander And Wander Mix Boa Vest - and wander

    and wander

    Mix Boa Vest

    Sale -47% RRP €400,00 €210,00
    L/XL
  • DINGYUNG ZHANG Grid Camo Court Shorts - DINGYUNG ZHANG DINGYUNG ZHANG Grid Camo Court Shorts - DINGYUNG ZHANG

    DINGYUN ZHANG

    Grid Camo Court Shorts

    Sale -30% RRP €115,00 From €80,00
    SL

A KONZEPT is a house for the ideas and visions behind luxury fashion, designer labels and niche fragrance.

The name itself reflects this approach: ‘A’ marks the beginning, the first sketch, while ‘KONZEPT’ [German, noun, meaning concept, idea, design] points to what lies behind every collection and every scent: research, experimentation and creative intent. We curate fashion and fragrance not only as finished products but as part of a larger narrative, from the runway to the perfumer’s formula. Our ambition is to open access to lookbooks, processes and creative perspectives, showing luxury as concept rather than trend. A KONZEPT exists in the space between retail and storytelling, between digital and cultural presence. Each house we work with, in fashion as in perfumery, is selected not just for what it makes but for what it stands for, reflecting our belief that luxury is not simply commerce but a conceptual practice.

 

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